ensuring that the nation’s properties and wild spaces are valued and enhanced, both now and for future generations.
It is responsible for more than 300 properties of national importance, including Edinburgh Castle, Stirling Castle, Fort George and numerous smaller sites, which together draw more than five million visitors per year.
|Project Type||Consumer membership content|
|Services||Strategy • Content • Design • Print • Illustration • Photography • Advertising • Commercial|
|Awards||PPA Scotland 'Magazine Cover of the Year' • IoIC Scotland 'Best Member Publication'|
the member magazine Historic Scotland covers everything from archaeology and conservation to stories that uncover the history of Scotland, and great days out.
From Skara Brae on Orkney to Caerlaverock Castle near Dumfries, Historic Scotland features tales of kings and queens, as well as foot soldiers in their armies and many other figures across the past 5,000 years, bringing history to life for its readers.
One of the challenges the magazine faces is finding new ways to come back to familiar properties. With 75 properties and 375 monuments and standing stones, the Think team works closely with the team at Historic Environment Scotland to find new angles, surprising stories and little-known facts to bring the destinations to life.
“The Think team are a pleasure to work with, very flexible and approachable. Nothing is a problem – and they always manage our last-minute changes with good humour!”
with a member survey showing that 88% have visited a Historic Scotland property as a direct result of reading the publication.
With 80,000 hours of member engagement per issue, its easy to see why Historic Scotland is one of our best-performing consumer publications.
|88%||of members have visited a HES property as a result of reading the magazine|
|80,000||hours of member engagement per issue|