• CULTURE AND COMMUNITY

The Arts Society is a vibrant cultural network connecting thousands of members through shared curiosity and a love of the arts. At the heart of that connection is The Arts Society Magazine, the organisation’s number one member benefit, delivering a premium editorial experience that inspires, informs and engages.

Details
Project Type Full-service publishing
Category Consumer
Services Editorial strategy • Design • Print • Digital • Audience engagement • Commercial

• A PREMIUM READING EXPERIENCE

With a circulation of over 55,000, this beautifully produced tri-annual blends visual elegance with editorial depth. Each issue invites reflection and delight, offering insight into artists, movements and cultural moments.

Recent editions have included:

• An in-depth interview with renowned poet Lemn Sissay, designed with clarity and space to enable his words to resonate, supported by a bespoke photoshoot.

• A profile of Royal Academy of Arts President Rebecca Salter, alongside a feature exploring how still life has grown from the lowliest art form to the purest, using texture and layout to slow the reading pace.

• A layered, collage-inspired Winter 2024 edition echoing the work of polymath artist Mark Hearld.

• A spring focus on nature, with artist Angie Lewin’s prints featured alongside stories on Turner and the art of trees.

Alongside the print magazine, Instant Expert emails deliver long-form digital content from Arts Society Lecturers to 60,000 recipients each month, covering topics as diverse as a history of topiary to the story of street art.

• IMPACT AND GROWTH

Reader surveys consistently rank The Arts Society Magazine as the top membership benefit.

Instant Expert emails in 2024 achieved average open rates of over 70% and click-to-open rates of 41% – far exceeding industry benchmarks.

The magazine supports wider Arts Society goals: promoting events, showcasing volunteer work, highlighting community projects and grants, and encouraging lifelong learning.

Commercial success continues to grow year-on-year:

• 2024 overall revenues up 9.3% YoY.

• 2024 e-newsletter revenues up 29.7% YoY.

• 2025 e-newsletter revenues already up 7% YoY.

• By April 2025, 98% of all digital inventory pre-sold for the year ahead.

• MEMBER FEEDBACK

“The magazine is one of the highlights of being a member of The Arts Society.”

“I always learn something new from each issue.”

“It’s beautifully designed and full of insight – a real pleasure to read.”