Insights

Want to know more about the latest thinking in member comms? These industry-leading insights from our top Thinkers will give you everything you need to impress your colleagues

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Latest News & Thinking

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Five questions to ask yourself about content strategy

If you want to build deep and meaningful relationships with your audiences, now’s the time to start thinking about a content strategy.

Chelsea Forsyth 22 September, 2022

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How to drive deep member engagement

Email marketing provides a personalised experience for members. We ran a Q&A webinar to find out how to drive deep engagement.

Chelsea Forsyth 21 July, 2022

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Using video to engage your audience

Think’s video consultant, Jon Mowat, shares psychology-based tips on how to engage your audience with video content creation.

Chelsea Forsyth 8 July, 2022

Content marketing mistakes you should avoid

Think's Executive Director, Jackie Scully, shares 9 key things to steer clear of for better engagement and results.

Chelsea Forsyth 27 June, 2022

Seven strategies to supercharge your member emails

From personalisation to design, Think email consultant Adeola Sole explains how organisations can unlock the power of email.

Chelsea Forsyth 21 June, 2022

Eight ways to win the race for member attention in 2023

Membership organisations have an engaged, specialised community. Learn eight ways to be in the league with the pros.

Jackie Scully 12 June, 2022

What’s the new normal for the future of events?

Events visibly changed during the pandemic. Now membership organisations are shifting to virtual events to engage with audiences.

Chelsea Forsyth 7 May, 2022

7 ways to reduce costs and retain quality

Learn seven tips from membership organisations on how they retained editorial quality while keeping their costs low.

Cameron Sharpe 26 May, 2021