Think has been named Content Marketing Agency of the Year at the 2025 PPA Awards – making this our third win in this category in just four years.
This recognition at the PPA Awards – the ‘Oscars of the industry’ and the gold standard for excellence in publishing and media – highlights our commitment to producing meaningful content that deepens audience engagement and has real impact. To be recognised once again as the leading agency is an outstanding achievement – especially when shortlisted alongside other distinguished agencies such as Haymarket Media Group, Immediate, Redactive and Sunday.
Celebrating wider success
This year’s PPA Awards were a particularly proud moment for Think, as we were also shortlisted in two additional categories:
• Team of the Year: for our impressive Think Commercial division, whose dedication and creative thinking drive tangible success for our partners.
• Digital Changemaker of the Year: a brand-new category introduced in 2025, where our innovative Think/CIPS partnership was recognised for redefining member engagement through bold digital transformation.
These accolades reflect the depth of talent across our business as well as our unwavering focus on delivering results-driven, audience-first content strategies.
Driven by purpose, defined by results
Winning Content Marketing Agency of the Year at the PPA Awards for the third time in four years is both a tremendous honour and a testament to the creative energy, collaborative spirit and strategic thinking that power everything we do at Think.
We’re incredibly proud of this achievement. From fantastic client partnerships to trailblazing campaigns, this award belongs to everyone who contributes to making Think a real and inspiring leader in the industry.
‘Peer-reviewed awards are a great reminder to us that, even with a backdrop of fast-changing technologies and pressurised budgets, we are doing so much right as a business. We are so very proud of our teams – for their determination and creativity – and of our clients – for their bravery and collaborative efforts. Content marketing is an exciting space right now and it is absolutely brilliant to be named as the organisation leading the charge.’
Executive Director, Jackie Scully